Recruiting and Retaining members
Attracting new members and retaining existing ones is the most common challenge faced by sports clubs, due to changes in lifestyle and the number of alternatives now available for someone looking to become fit and active.
To overcome these challenges, and stand out from these competitors, it is important that clubs truly understand their members so that they can offer a service which meets their wants and needs. It is important for clubs to bear in mind that the club exists for, and because of, the members, players and participants of the club.
People participate in sport for different reasons. Once a club identifies and understands these motivations, they can us this knowledge to begin to build a positive club environment and therefore experience. By providing this positive experience you will give your existing members a reason to keep coming back, as well as attracting potential new members through word of mouth.
Dementia & Mental Health Commitment
Other Local Support
Warwickshire Community and Voluntary Action
Warwickshire Community and Voluntary Action (WCAVA) work closely with each Local Authority’s sports/physical activity and community teams as well as Think Active. Each partner’s capacity will be different, and some enquiries and issues will be discussed with local partners, if you agree to see who is best placed to offer support.
If you need more support, please contact your local authority Sports Development Officers:
Nuneaton & Bedworth Borough
Email Address: Jonathan.firstname.lastname@example.org
Twitter – @covsport
North Warwickshire Borough
Russell Simkiss – RussellSimkiss@NorthWarks.gov.uk
Number: 01789 267575